Our Mission

Our mission is to help individuals, teams, and organizations become measurably more vital through significant, rapid, and sustainable behavior change. We can help your organization change for good.

We teach employees and business leaders how to:

  • Dialogue safely about any topic
  • Achieve universal accountability
  • Help leaders influence organization-wide behavior
  • Increase employee engagement through self-directed change

Our Company

An innovator in corporate training and leadership development, VitalSmarts combines three decades of original research with 50 years of the best social science to help leaders and organizations achieve new levels of performance.

Specifically, the Company focuses on human behavior—the underlying written and unwritten rules that shape what employees do every day and create the cultural operating system upon which an organization functions. VitalSmarts’ work within the halls of some of the world’s top organizations has led the Company to identify four skill sets present in successful companies. When used in combination, these high-leverage skills create healthy corporate cultures that spur flawless execution and consistent innovation. These skill sets are taught in the Company’s award-winning training programs and New York Times bestselling books of the same titles: Crucial Conversations, Crucial Accountability, Influencer, and Change Anything.

VitalSmarts has trained more than one million people worldwide and helped more than 300 of the Fortune 500 realize significant results using this proven method for driving rapid, sustainable and measurable change in behaviors. VitalSmarts has been ranked by Inc. magazine as one of the fastest-growing companies in America for ten consecutive years.


Company Milestones

Timeline of the History of VitalSmarts

Welcome to VitalSmarts.com

VitalSmarts and Vital Skills International of Michigan are pleased to announce a new era in their joint service to the Michigan market. As of February 28, VitalSmarts has acquired the Vital Skills business and will maintain the presence of a Michigan-based office to provide you with streamlined and enhanced customer support.

We look forward to working with you!
If you have any questions, please email Josh Boyd at jboyd at vitalsmarts dot com.