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How to Avoid Conflict When Reminding People About New Social Norms in a COVID-19 World

Joseph Grenny, cofounder of VitalSmarts, shares advice on what to do if or when people get defensive after you’ve reminded them to follow COVID-19 social protocols.

Joseph Grenny

“If I haven’t challenged you, I haven’t helped you.” Joseph Grenny is a New York Times bestselling author, keynote speaker, and leading social scientist for business performance. His work has been translated into twenty-eight languages, is available in thirty-six countries, and has generated results for three hundred of the Fortune 500.

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