Marketing Specialist - Customer Loyalty and Advocacy Programs

Requirements:

Bachelors in Marketing, Business, or Communications preferred
Minimum two years marketing experience
Research and data mining experience
Strong understanding of basic marketing concepts
Strong presentation skills
Strong writing skills
Excellent people skills

Ideal Candidate will:

Think outside the box
Work under limited supervision
Experience in research and analyzing data
Experience in creating advocacy programs to grow revenue opportunities
Experience in the training/consulting industry

Responsibilities:

Work closely and collaboratively with other functions and departments to address various needs
Assist sales in driving deeper into client organizations
Develop collateral and other sales/marketing tools
Coordinate and/or conduct various research projects including:
- Client interviews
- Data mining
Develop, launch, and manage campaigns designed to increase brand loyalty
Develop, launch, and manage integrated customer advocacy campaigns
Analyze metrics and provide regular progress reports
Assist in building proposals
Learn and understand product lines
Other tasks as deemed necessary

How to Apply:

To apply, send a current resume and cover letter to Tierney Robbins. Resumes should detail relevant work and educational experience. Cover letters are an opportunity for applicants to highlight qualifications for this specific position and to relate more about themselves in general.

About VitalSmarts

An innovator in corporate training and organizational performance, VitalSmarts is home to multiple training offerings, including Crucial Conversations®, Crucial Confrontations™, and Influencer Training™. Each course improves key organizational outcomes by focusing on high-leverage skills and strategies. The Company also has three New York Times bestselling books. VitalSmarts has been ranked twice by Inc. magazine as one of the fastest-growing companies in America and has taught more than 2 million people worldwide.