VitalSmarts offers award-winning training products and solutions that have gained the recognition of some of the industry’s largest and most influential associations and publications. In addition, the executive team has earned top honors for their leadership, success, vision, and dedication. Recent awards received include:

UV50
March 2008
VitalSmarts was ranked #12 on the list of Top Revenue Companies and #20 on the list of the fastest-growing companies in Utah Valley.

ASTD Excellence in Practice Awards
January 2008
VitalSmarts, in partnership with MaineGeneral Health System, wins an excellence in practice award for MaineGeneral's roll out of Crucial Conversations Training which resulted in improved patient safety and employee satisfaction as well as a complete cultural transformation.

MountainWest Capital Network's Utah 100
October 2007
VitalSmarts is ranked #37 on the Utah 100 list of most successful and fastest growing companies.

Leadership Excellence 100 best Leadership Development programs in North America
September 2007
Leadership Excellence ranks VitalSmarts as #7 on the list of 100 best Leadership Development programs in the Large Consulting Group division.

Inc. Magazine
September 2007
VitalSmarts ranks #1,501 on the 2007 Inc. 5000 list of fastest growing companies in America ,

2007 Stevie Awards
June 2007
VitalSmarts won a Stevie Award in The 2007 American Business Awards in the category of Best Sales Team.

Ernst and Young Enterpreneur of the Year 2007
June 2007
VitalSmarts co-founders, Al Switzler, Joseph Grenny, Kerry Patterson, Ron McMillan and Mike Carter, received the Ernst & Young Entrepreneur of the Year 2007 Award in the Utah region. This award recognizes outstanding entrepreneurs who are building and leading dynamic, growing businesses.

MountainWest Capital Network's Utah 100
October 2006
VitalSmarts is ranked #35 on the Utah 100 list of most successful and fastest growing companies.

Leadership Excellence 100 best Leadership Development programs in North America
September 2006
Leadership Excellence ranks VitalSmarts as #6 on the list of 100 best Leadership Development programs in the Large Consulting Group division.

Inc. Magazine 
September 2006
VitalSmarts ranks #491 on the 2006 Inc. 500, for the second consecutive year with a sales growth of 307.8%

Utah Valley BusinessQ "40 Under 40"
September 2006
Steve Willis of VitalSmarts is named as one of Utah Valley's top 40 business professionals under the age of 40.

Financial Times Bestseller List
September 2006
Crucial Conversations reaches #1 on the The Financial Times bestseller list. Financial Times is an international business newspaper printed in 22 cities: London, Leeds, Dublin, Paris, Frankfurt, Stockholm, Milan, Madrid, New York, Chicago, Los Angeles, San Francisco, Dallas, Atlanta, Miami, Washington DC, Tokyo, Hong Kong, Singapore, Seoul, Dubai and Johannesburg.

Utah Valley Entrepreneurial Forum "Top 25 Under 5"
July 2006
VitalSmarts is ranked second in Utah Valley Entrepreneurial Forum’s Top 25 companies under five years old.

Publications Management Magnum Opus Awards
July 2006
The Crucial Skills Newsletter won a bronze award in the category of "most improved."

BusinessWeek Bestseller 
June 2006
Crucial Conversations: Tools for Talking When Stakes are High climbs to s #6 on the BusinessWeek bestseller list.

BusinessWeek Bestseller 
April 2006
Crucial Conversations: Tools for Talking When Stakes are High reaches #8 on the BusinessWeek bestseller list.

BusinessWeek Bestseller
November 2005
Crucial Conversations: Tools for Talking When Stakes are High climbs to #5 on the BusinessWeek bestseller list.

Inc. Magazine
October 2005
VitalSmarts ranks #293 on the 2005 Inc. 500, with three-year sales growth of 432%.

Utah Valley Magazine
September 2005
With more than 386,000 copies sold, Crucial Conversations is named the #2 book to come out of Utah Valley in the past five years.

Utah Valley Entrepreneurial Forum "Top 25 Under 5"
September 2005
VitalSmarts is ranked third in Utah Valley Entrepreneurial Forum’s Top 25 companies under five years old.

BusinessWeek Bestseller
August 2005
Crucial Conversations: Tools for Talking When Stakes are High climbs to #7 on the BusinessWeek bestseller list. 

Leadership Excellence 100 best Leadership Development programs in North America
August 2005
VitalSmarts was named among the top 10 leadership development firms in North America. Executive Excellence Publishing ranked VitalSmarts #7 in the large consulting group category. Applicants were judged on vision, involvement, measurement, accountability, design, curriculum, presenters, take-home value for participants, and outcome.

Ernst and Young Entrepreneur of the Year Finalist
July 2005
VitalSmarts execs Mike Carter, Joseph Grenny, Al Switzler, Ron McMillan, and Kerry Patterson were named finalists in the Ernst and Young Entrepreneur of the Year Award.

BusinessWeek Bestseller
June 2005
Crucial Conversations: Tools for Talking When Stakes are High is ranked for the second time on BusinessWeek's bestseller list.

Soundview Book of the Year Award Winner
March 2005
Crucial Confrontations: Tools for Resolving Broken Promises, Violated Expectations, and Bad Behavior (McGraw-Hill, 2004) was named Book of the Year by SoundView Concepts.

To view awards from 2004 visit the Awards Archive